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Our Approach

What We Do Best

We believe great events are the ones you don’t have to manage yourself. Management by Drake means taking full responsibility for planning, coordination and execution — so everything runs smoothly without pressure.

We lead events from behind the scenes, coordinating people, suppliers and timelines with precision and care. Whether supporting a brand activation, corporate event or hospitality experience, we create clarity, control and confidence — allowing you to focus on your guests, your message and the outcome.

EVENT MANAGEMENT SERVICES

Corporate Event Management

Structured. Professional. Under Control.
Every corporate event is different, yet the responsibility remains the same.

Our corporate event management service is designed for organisations that require clarity, accountability and professional execution. We take ownership of planning, coordination and on-site delivery — managing complexity, timelines and stakeholders so decisions are informed, risks are controlled and your event runs with confidence, allowing you to focus on your guests, objectives and outcomes rather than logistics.

Corporate Event Management Includes:

☑️ Event planning and strategic structuring
☑️ Supplier and stakeholder coordination
☑️ Timeline creation and budget oversight
☑️ Venue liaison and logistical planning
☑️ On-site event leadership and execution
☑️ Risk management and contingency planning

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EVENT MANAGEMENT SERVICES

Brand Activation Management

Purposeful. On-Brand. Precisely Executed.
Every activation is different, yet the responsibility remains the same.

Our brand activation management service is built for brands that require precision, consistency and control. We manage planning, coordination and on-site execution to ensure every element aligns with your brand objectives, messaging and audience experience — protecting brand integrity while delivering confident, seamless execution.

BRAND ACTIVATION MANAGEMENT INCLUDES:

☑️ Concept-to-execution coordination
☑️ Brand alignment and experiential flow
☑️ Supplier and partner management
☑️ On-site operational control
☑️ Timeline and delivery oversight
☑️ Real-time problem solving

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EVENT MANAGEMENT SERVICES

Hospitality & Guest Experience Management

Seamless. Considered. Effortless.
Every guest experience is different, yet the responsibility remains the same.

Our hospitality and guest experience management service focuses on flow, service quality and atmosphere. We oversee logistics, supplier coordination and on-site operations to ensure guests move through the space comfortably and confidently — creating an elevated experience that feels effortless from arrival to departure.

HOSPITALITY & GUESTS EXPERIENCE MANAGEMENT INCLUDES:

☑️ Guest journey planning and flow management
☑️ Hospitality operations and service coordination
☑️ Staffing and supplier alignment
☑️ On-site guest experience control
☑️ Front-of-house issue resolution
☑️ Service standards and quality control

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EVENT MANAGEMENT SERVICES

Sporting & Large-Scale Event Management

Controlled. Coordinated. Calm Under Pressure.
Every large-scale event is different, yet the responsibility remains the same.

Our sporting and large-scale event management service is designed for complex, high-pressure environments. We lead planning, coordination and real-time decision-making to manage scale, timing and multiple stakeholders — ensuring the event operates smoothly, safely and professionally throughout.

SPORTING & LARGE-SCALE EVENT MANAGEMENT INCLUDES:

☑️ Pre-event planning and logistics coordination
☑️ Multi-stakeholder communication
☑️ Operational timelines and run-of-show control
☑️ On-site decision-making under pressure
☑️ Safety, access and crowd-flow oversight
☑️ Live-event troubleshooting

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EVENT MANAGEMENT SERVICES

Multi-Service Event Management

Integrated. Efficient. Consistent.
Every multi-layered event is different, yet the responsibility remains the same.

Our multi-service event management service brings multiple event elements together under one coordinated management structure. We integrate in-house bar services, styling and professional staffing to eliminate fragmentation — ensuring consistency, efficiency and a cohesive event experience.

MULTI-SERVICE EVENT MANAGEMENT INCLUDES:

☑️ Integration of multiple event elements
☑️ In-house bar, staffing and styling coordination
☑️ Supplier consolidation and communication
☑️ Budget and operational efficiency
☑️ Single-point accountability
☑️ End-to-end event control

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EVENT MANAGEMENT SERVICES

Event Consulting & Project Support

Experienced. Strategic. Supportive.
Every project is different, yet the responsibility remains the same.

Our event consulting and project support service provides expert leadership for teams requiring additional capacity or guidance. From planning and structure to on-site support, we offer calm, experienced oversight that strengthens internal teams and ensures confident execution.

EVENT CONSULTING & PROJECT MANAGEMENT INCLUDES:

☑️ Strategic planning and event structuring
☑️ Project guidance and advisory support
☑️ Timeline and workflow development
☑️ On-site operational assistance
☑️ Risk identification and mitigation
☑️ Support for internal event teams

“Drake Events brought structure and calm to what is usually a high-pressure planning process. Their ability to manage details, timelines and multiple stakeholders meant we could focus on the purpose of the event rather than the logistics. From early planning through to on-the-day delivery, everything felt controlled, professional and well thought through.”

— Thabo Mokoena
Marketing & Brand Manager - Molekawe Consulting Group

Let us help make your next event effortless.
Whether it’s a corporate function, hospitality experience, or brand activation, we provide structured planning, expert coordination, and seamless execution — so you can focus on the outcome while we handle the details.

 

Start Your Event Journey